Bulgarian public relations expert Maxim Behar has been elected to be one of the members of the international committee organizing the world PR forum in Davos, Switzerland. Behar is the CEO of the largest public relations company in Bulgaria, M3 Communications Group, and the only Bulgarian expert on the committee preparing next year’s edition of the World Forum for Communication Top-Managers entitled “Communication on Top.”
Bulgarian businessman, PR expert, and former journalist, Maxim Behar is also the Chair of the Bulgarian Association of PR Agencies (BAPRA), member of the board of the International Communications Consultancy Organization (ICCO), one of the top global organization of PR associations, and also a member in several Bulgarian and international business associations.
Now at its second edition, the World Forum for Communication Top-Managers in Davos will take place on February 16-18, attracting top PR managers from around the world. The international committee organizing the event includes 17 international PR experts. The committe has not yet settled the final program and list of participants in the forum, but details will soon be available.
The first edition of the world PR forum debuted in February last year, in the Swiss mountain resort Davos soon after the World Economic Forum. Maxim Behar was the only lecturer from Central and Eastern Europe speaking at the event.