Calysto Communications, a global public relations and social media marketing firm, announced it helped three more public relations and social media clients achieve successful exit strategies in 2010.
In the past month, Calysto’s client TAT, The Astonishing Tribe, became part of Research in Motion (RIM), Widevine was acquired by Google. Earlier this year, Calysto’s client Alloptic was acquired by CTDI, a full-service, global engineering, repair and logistics company.
These results were achieve after a collaboration with Calysto of 30 months or less. Of the three, Widevine had the shortest collaboration, having worked with Calysto for only 12 months.
“Calysto has a proven track record of successfully using public relations to secure the kind of recognition our clients need to execute a successful exit strategy. At Calysto, we find that a liquidation event is one of the main goals of many of our startup clients – and even some of our more established clients – in the communications industry,” said Laura Borgstede, founder and CEO of Calysto Communications.
“When our clients tell us they want to be positioned for acquisition, we develop a communications program for them that is designed to help them quickly achieve this goal. And it works.
Since its founding in 1999, Calysto has helped more than 35 companies successfully position themselves to be acquired by a larger company or to go public.”
These three most recent acquisitions bring Calysto’s tally of successful exits to more than 35, their clients being now part of organizations such as Google, RIM, Cisco, Alcatel-Lucent, Oracle, Avaya, Amdocs and Level 3 nd other well-known companies.
What Calysto identifies as a strategic advantage is their local presence in more than 80 countries around the globe, thus benefiting from a global team whose members know the local media, speak the language and live the culture. This makes them uniquely qualified to help clients deliver a more effective, targeted message in local markets.